Did you have a favorite doll growing up? Maybe a Chatty Cathy, Cabbage Patch, or Barbie? What about an American Girl Doll, Bratz Doll, or Polly Pocket?
Over the years, popular dolls have come and gone with the trends. One of today’s most popular choices is LOL Surprise Dolls.
Launched in 2016, these dolls have skyrocketed to success and made several big “Top Toys” lists. To learn more about these dolls and what’s in store for 2022, keep reading.
What Are LOL Surprise Dolls?
LOL Dolls have huge eyes and brilliant colors that fans love. They are much smaller compared to other dolls, standing at only three inches tall.
Plus, LOL Surprise dolls come covered in seven layers of paper and wrapping. Each doll is a true unboxing experience. Children adore tearing through the extensive packaging to discover the doll within.
The maker of LOL Surprise dolls, MGA Entertainment, actually used this as their marketing strategy. They sent dolls to micro-influencers to create unboxing videos instead of producing flashy TV ads.
So while they might not have the same notoriety as massive toy companies like Mattel, Hasbro, or Fisher-Price, MGA Entertainment is proving to be successful in the market.
Now LOL has expanded to:
- OG Surprise dolls
- OMG LOL Surprise dolls
- LOL Tweens
- OMG Guys
- Cars
- Mansions
- Video games
They even launched “LOL Surprise: The Movie” which was a top 10 hit on Netflix.
How Much Do LOL Surprise Dolls Cost?
The average cost of a LOL doll is $15-$20. The brand carries a baby version of the doll, which is $5-$10.
Accessories and sets can cost up to $200 depending on the item. With this price range, there is something for everyone to choose from.
LOL Surprise Dolls in 2022
The LOL Surprise franchise has a few hot items fans will love this year.
This month, consumers can find the LOL OMG Surprise dolls series 5 on shelves. It includes 20 surprises such as two outfits and new packaging. There are two series 5 dolls named LOL OMG Trendsetter and LOL OMG Skatepark Q.T.
Fans should also look out for three box sets. They are:
- LOL Surprise House of Surprises
- LOL Movie Magic Studios
- LOL Color Change
Released in August 2021, the House of Surprises continues to be ultra-popular. It’s a four-story wooden dollhouse with ten fully furnished rooms, a spiral slide, an elevator, and a swimming pool.
Movie Magic Studios comes in two varieties. One is the full set, while the other is the 2-pack. The full set doesn’t include the dolls, so you will want to buy the 2-pack of dolls for added fun.
LOL Color Change allows you to change out styles of your new doll and pet. By adding water, the heart changes its color and reveals the surprise!
The company also plans to release more dolls in the LOL Tweens category.
Get Your LOL Dolls Today
LOL Surprise dolls will continue to dominate the toy industry with new products. There’s never been a better time to purchase some for yourself, your kids, or others in your life.
If you enjoyed this article, make sure to check out the rest of the blog for more exciting content.
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